It typically takes a significant (near) life tragedy to change someone’s perspective. Many of us entrepreneurs are wired to achieve while neglecting our most important relationships. Imagine being in a commercial jet that is about to go crashing into the Hudson River…

Welcome to Thriving in Tandem. It’s a podcast for you the married entrepreneur that wants to win in business and marriage at the same time. The biggest challenge for the married entrepreneur isn’t just succeeding in business, it’s succeeding in all areas of your life including your marriage…

Business growth is on the minds of most entrepreneurs. Unfortunately for many, they approach growth in the reverse order that it should be done. Most will focus on driving sales and then play catch up with any operational needs that is sure to appear when the workload increases.

Dreaming big for your business is wonderful but trying to start big is detrimental. It stretches your time and resources thin which creates additional stress on you and your relationships.

Intentional is a keyword that will help you create greater work-life balance and realize your dreams in marriage and business. Most couples we talk to have the mentality that if you just work hard enough your life will fall into place.

Business strategy is good but your mindset is the most important place to start. It doesn’t matter how good or how sound the strategy is, if you’re not comfortable with the change you’re not likely to execute well.

We’re back from six weeks on the road. We saw the country, spacious skies, fruited plains, purple mountains majesty and went from sea to shining sea.

We did a thing! Our first book is released today on Amazon. What’s it about? Work-life balance and how to win in marriage and business at the same time. Is this even possible? It is.

It’s so easy to complain about your life and blame people and circumstances for your situation. But a wise man once told me, “no matter how bad your life is, someone else has it worse.”

Would you be willing to be “stuck” on a road trip with your spouse for 6 weeks? Well, that’s exactly what we’re doing. With a dog in tow, we’re driving around the country to promote our book Tandem.

I often hear budding entrepreneurs tell me they’re going to start a business so they can have other people manage it while they go off and do something fun or significant in their life…

The top reason for business failure is lack of money, pure and simple. No money, you can’t pay the bills, right? Sure, there are many reasons for that lack of money like low demand, poor marketing, or too high of overhead.

Because of our experience consulting with businesses from a variety of industries, we often get asked “what the most profitable business to own” is. From a profit margin standpoint, my usual answer has been most service type businesses like accounting, law, financial services and life insurance.

Have you ever had a good business opportunity pass you by because you weren’t prepared? Or what about a killer deal on a house but didn’t have everything together to pull the financing together? I’ve certainly had some opportunities slip by because I wasn’t prepared.

Finding out your purpose in your business sounds like a lot of fluff. That’s something a non-profit needs to know, not a serious business like yours, right? Well, you’d be surprised to learn how understanding your God given purpose for your life and how it can positively impact your business can be beneficial for your business.

This topic has been recommended by Kay Lee. She tells me that one of my gifts is making the complex simple. It’s true. I can’t stand complexity. Plus, from a practical level, the more complicated things are the more chances things can go wrong and the harder it is to be successful.

Being married and running a business can keep you very busy. We get it. But because of this busyness, the one of thing that gets put on the back burner is having fun. When you stop having fun, life can become a grind. Vacations are non-existent, good luck doing a weekender, and date night, what’s that?

Most business owners I know start their business so they can have other people run the business while they take frequent vacations, go on missions trips, and be home with the family. But something interesting happens along the way. Instead of the owner running the business, the business runs them.

Happy 100 episodes to us and you for listening for the past two years. In this episode, we want to talk about what we’ve learned about marriage and business from doing this show, and the wisdom from our guests.

When you talk about marketing, what comes to mind? Digital ads, SEO, websites, and sales funnels to name a few? It’s all about customer acquisition and finding new customers, right?